Indie Music Marketing
So often as creative people we find ourselves wrapped up into the creative process and forget about the marketing of our creativity! This is a common thread in the independent music community. Lets face it...we would all want to make a living with music. We are 100% into writing music and recording it but are a little "lazy" if you will at marketing ourselves and our music. Below I've listed 3 quick marketing strategies that ALL growing bands/artists should take full advantage of outside of regular gigging...
• Web presence. Have you posted your image, songs, bio, gig dates on purevolume.com, myspace.com, starpolish.com etc. ? Do you have your own website. Are you googleable?!!
• Do you have a few of your songs pressed on a disc and placed in a paper slip sleeve with a plastic window to give away for free? Press about 1000 and get going!!!
• Seek out independent magazines that reflect your interests. Not necessarily even a music magazine. Most indie mags that have content about current culture have a music section. Contact them and find a way to gain some publicity.